Saraya Australia Awareness Campaign for World Hand Hygiene Day May 5, 2024

Canberra Hospital, May 5, 2024, Awareness Campaign

Saraya Australia's representatives, Mark Davies (general manager) and Nicky Diakanastasis Gunior sales and marketing), were graciously invited by the Canberra Hospital Infection Prevention and Control Unit to lead an awareness drive for the World Health Organization's Hand Hygiene Day in 2024. Collaborating seamlessly with the hospital's infection control staff, we transformed a section in the main foyer into an interac­tive hub of knowledge and engagement.

The walls were adorned with an array of impactful posters, blending Saraya's bespoke designs from May 5, 2024, and visuals from the World Health Organization. Amid this backdrop of informative posters, two captivating educational games awaited eager participants, designed to illustrate the importance of hand hygiene in memorable and engaging ways.

To add an element of anticipation and excitement, a raffle offered attendees the chance to win the SARAYA ELEFOAM 2.0 Auto No Touch Foam Soap Dispenser, a beacon of innovation in hygiene.

The Infection Prevention and Control Unit organized an engag­ing educational game where participants guessed the number of gloves inside a jar for a chance to win a hamper filled with sweets. In addition, the infection control team distributed word search puzzles to promote hand hygiene practices.

The Saraya team led an engaging awareness campaign recog­nizing the World Hand Hygiene Day. Our initiative centered on an educational memory game designed to promote hand hygiene practices among participants. In this game, individuals turned over five hands to reveal and match hidden germ stickers. Those successful in matching the germs were entered into a draw to win the coveted Saraya ELEFOAM 2.0 Auto No Touch Foam Soap Dispenser for personal use.

This interactive activity captured significant attention from both staff and members of the public. The inclusion of the Alsoft Health Care Disinfectant Hand Rub, complete with a retractable clip, proved to be a standout favorite among the available prizes. Furthermore, every participant had the oppor­tunity to select a prize from our selection, which included­ SARAYA' s foam soap and the insightful book Adapt to Adopt by Prof. Didier Pittet.

Our educational initiatives aimed to disseminate vital knowl­edge emphasizing the significance of hand hygiene practices to both staff and the public at Canberra Hospital. The focus of our campaign revolved around the simple yet powerful question and answer posed by the World Health Organization: "Why is sharing knowledge about hand hygiene still so important? Because it helps stop the spread of harmful germs in health­care." This message served as the foundation of our efforts to instill a culture of vigilant hand hygiene among all participants.

We specifically targeted handwashing before entering and exiting the hospital premises to raise awareness of the crucial role. This practice plays a role in preventing the transmission of infectious agents. By emphasizing the importance of this seemingly routine action, our goal was to increase individuals' understanding of their role in safeguarding public health and the importance of sanitizing their hands before entering or leaving a hospital.

Through this campaign, we aimed to convey the importance of clean hands. Saraya Australia and the infection control team worked together to create a lasting awareness of the impor­tance of hand hygiene practices, fostering a community committed to protecting public health.

Social Media Posts

Using Saraya Australia's various social media platforms, we created a brief video (available on our YouTube channel: https://youtu.be/8ET5P7Vp33M) that highlights the importance of hand hygiene in healthcare facilities and how proper hand hygiene saves lives.

In addition to our social media efforts, we updated the banners on the SARAYA Solutions landing page (available at: https://sarayasolutions.com.au/) to inform everyone visiting our site about the May 5 World Hand Hygiene Day campaign.

Day Hospitals Australia May 5 Mail-Out

In support of our World Hand Hygiene Day campaign on May 5, Saraya Australia, as a member of the Day Hospital Australia Industry, took a proactive initiative to raise hand hygiene awareness. As part of our commitment, we organize a targeted mail-out campaign to all Day Hospitals in New South Wales and the Australian Capital Territory. Each package contained samples of our TGA-registered hand sanitizer (Alsoft Health­care Disinfectant Hand Rub), highlighting our dedication to quality and safety.

In conjunction with the World Hand Hygiene Day on May 5, we included two informative brochures aimed at fostering aware­ness and encouraging action. The first brochure featured an exclusive offer available throughout May for Day Hospitals Australia members in NSW and the ACT: Alsoft Health Care Disinfectant Spray Hand Rub 500 mL (10 x 500 ml) at a special price. This promotion aimed to incentivize hospitals to prioritize hand hygiene by raising awareness of our healthcare products.

Complementing this offer, the second brochure featured a QR code that directed recipients to a sign-up page for our subscrip­tion list. By scanning the code, members could receive a complimentary Automatic No-Touch Dispenser and hand sanitizer, underlining our commitment to facilitating convenient and hygienic practices in healthcare settings.
Through these initiatives, SARAYA Australia has demonstrated its dedication to promoting hand hygiene awareness and providing practical solutions to enhance infection control measures in healthcare facilities.